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What happens if Warner Bros. Discovery loses its NBA rights?

Yahoo Finance

Warner Bros. Discovery (WBD) is set to report earnings on Thursday, May 9, as the broadcaster engages in a tug-of-war with Comcast's NBCUniversal (CMCSA) over the media rights for the NBA. NBCUniversal is reportedly eyeing a bid of $2.5 billion, more than double WBD's current annual spend of $1.2 billion for NBA media rights.

Yahoo Finance Senior Reporter Alexandra Canal highlights the detrimental consequences if Warner Bros. Discovery fails to secure the streaming rights for the next basketball season, as analysts project a loss of $270 million in annual ad revenue.

For more expert insight and the latest market action, click here to watch this full episode of Market Domination Overtime.

This post was written by Melanie Riehl