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- Barrons.com
Apple Makes Rare Apology Over iPad Pro Ad. What Its Misstep Means for the Stock.
The tech giant issued a rare apology and admitted it “missed the mark” with its controversial iPad Pro ad, which featured creative tools such as a piano, books and paint pots being crushed.
- PA Media: Money
Apple apologises after iPad advert backlash
The tech giant was accused of being ‘tone deaf’ after a new advert for the latest iPad showed creative tools being crushed by a hydraulic press.
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