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Want to OWN the iconic Britney-Madonna MTV kiss? Now you can

·2-min read
The iconic kiss shared between Britney Spears and Madonna at the 2003 MTV awards.
The iconic Britney Spears and Madonna kiss at the 2003 MTV awards will be sold as an NFT (Source: Cryptograph)

Picture this: it’s 2003 and you’re glued to your TV screen watching the MTV awards. A 21 year old Britney Spears is performing Madonna’s “Like a Virgin” after appearing from a giant wedding cake.

Madonna joins her on the stage, and two of the most iconic pop stars then make waves through global media as they share a kiss.

The memorable act, which by today's standards would only be shocking because they weren't wearing masks, made history.

Britney Spears and Madonna during 2003 MTV Video Music Awards - Show at Radio City Music Hall in New York City, New York, United States. (Photo by Jeff Kravitz/FilmMagic)
A 21-year old Britney Spears sang Madonna's "Like a Virgin" (Source: Getty)

And now you can purchase the moment as a non-fungible token (NFT) through the Cryptograph auction platform.

Titled ‘The Kiss’, the NFT captures one of the most legendary moments in award show history.

The original image was captured by Hollywood veteran photographer John Shearer, who has now partnered with Cryptograph to immortalise the moment into an exclusive NFT.

‘The Kiss’ NFT will go live at 4am AEDT on Friday on the Cryptograph auction website, with a percentage of the final sale price being donated to GLAAD, a nonprofit organization devoted to countering discrimination against the LGBTQ+ community.

Britney Spears and Madonna (Photo by Kevin Mazur/WireImage)
The event made waves through global media outlets (Source: Getty)

What are NFTs?

The major thing to know is that NFTs are digital assets stored on blockchain - the same technology underpinning cryptocurrency purchases, mining and trading.

Just because one thing is an NFT does not mean it has the same inherent value as another NFT. They’re not equal, so they're “non-fungible”.

NFTs are tokens that represent ownership of unique items and allow people to tokenise things like art, collectibles, or real estate.

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