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Let’s Make-Up: the new beauty launches to have on your radar in July

·10-min read
 (By Terry)
(By Terry)

We have a bit of a thing for beauty products over at ES Best.

Each month, all types of lotions and potions across makeup, skincare, haircare and more cross our desks and we take it upon ourselves to review each and every one so that you don’t have to. It’s a tough job but someone has to do it.

In our Let’s Make-Up round-up, we bring you a selection of the tried and tested, freshest, and buzziest beauty launches that are worth adding to your basket. If we include it below, then you know it’s a good ‘un.

With the onset of July, we’re hoping that the sun will finally rear its head. But if not, we’ll take solace in the pampering body products from BioEffect and Alicia Keys’ label Keys Soulcare. Counteracting fine lines and pigmentation, Liz Earle and Murad have us covered with innovative, science-backed formulas. On the makeup front, our lips are in for a treat from By Terry and Anastasia Beverly Hills’ first foray into lip balm. Professional makeup artist favourite label Morphe has also got a helpful multi-tasking product up its sleeve in the form of a tinted moisturiser. Let’s just say its a very exciting time to swap out your empties.

For plenty more besides, see our edit of the beauty goodies you need on your radar.

Bobbi Brown Micro Brow Pencil

For a more intricate detailed brow look, Bobbi Brown is on hand with this precision pencil that offers a rich colour payoff and a more realistic look. You can fill and define, while mimicking the appearance of hairs. The pencil glides on with ease with a budge-proof design to ensure you are covered throughout the heatwave. It comes in 10 colours.

 (Bobbi Brown)
(Bobbi Brown)

​​£23.50 | John Lewis

Monday Haircare

Another new addition to the haircare block, MONDAY isn’t all style over substance - although just look at that chic packaging! The range is PETA-certified, free from SLS and has a luxury formulation, even at this low price point. There are four lines; Smooth (frizzy, curly and coily hair), Volume (fine and lifeless), Moisture (dry and coarse) and Gentle (normal to delicate). What’s more there’s sustainability credentials with entirely recyclable packaging which includes the pump.


£4 | Tesco

111SKIN Multi-Use Liquid Masks

Fans of the 111SKIN sheet masks are in for a treat. The cult masks are now available in a multi-use format. The tubes contain 18 to 22 uses so you’ll always have it to hand when a skincare issue arises. They also make a more sustainable approach to the masking process and still contain the same clinical-level actives that we all know and love from the revolutionary skincare label across all the ranges.


£115 each | 111SKIN

Beauty Pie Super Healthy Skin Nourishing Lip Balm

Sure to be the next cult launch from the label, Beauty Pie’s new lip balm is a godsend to parched pouts everywhere. It will shield against UVA and UVB rays, while minimising the appearance of fine lines thanks to a killer combo of olive oil squalane, liquorice fatty acids, avocado, grapeseed oils and vitamin C. Also look out for the brand’s Good Hands Cleansing Gel - a sanitiser with a luxury twist.

 (Beauty Pie)
(Beauty Pie)

£25 | Beauty Pie

Chanel Chance Eau Tendre Scented Bath Tablets

Is there anything more luxurious than a Chanel-scented bath? Taking relaxation to new heights, the French house has launched bath tablets set to take your self-care to new heights. Just one tablet will transform your bath with a beautiful floral-fruity aroma.


£53 | Chanel

Dr Hauschka Day Lotions and Skin Care Passport range

Heatwave ready, Dr Hauschka has a few new launches that we think is worth your attention. The Day Lotions offer a lightweight, hydration hit that protects your skin at the same time, while the Skin Care Passport range has got your travel covered with mini-sized versions of the best-selling products like the Soothing Cleansing Milk and Lemon Lemongrass Vitalising Body Milk.

 (Dr Hauschka)
(Dr Hauschka)

£27.50 | lookfantastic

Hif Haircare Brand

Deciem - the beauty umbrella label behind The Ordinary, Niod and more - has relaunched into the haircare sphere with HIF. Standing for Hair is Fabric, the products are designed to rethink everything you once knew about hair care to protect the fibres and cleanse without stripping its natural oils. The relaunch includes two conditioners, both of which are vegan certified. There’s the Volume Support and Hydration Support which use a coconut-derived squalane to care for your scalp and leave you with your healthiest hair yet.


From £25 | Deciem

Medik8 Advanced Day Ultimate Protect

We love a multi-tasking beauty product and Medik8 has delivered one perfectly timed for all our warm weather skin care concerns. It offers a high protection SPF50+ PA++++ to shield against external aggressors. It also uses a plankton extract to protect the skin and repair damage, squalane, hyaluronic acid and blueberry seed oil - the latter of which has blue light shielding properties. The formulation is non-greasy with an almost invisible-like feel so you can layer it under makeup.


£55 | lookfantastic

Living Proof scalp care revitalizing treatment

The clue is in the name, this product is designed to revitalise your locks. Much like your carefully curated skin routine, your scalp deserves care and attention to prevent dryness, product build up, thinning and hair loss. Your scalp is a unique environment made up of five layers to protect your brain and foster growth but can become stressed from your diet, hormones, pollution or the ever-changing weather.

For thicker, more luscious locks, this leave-in formula is directly applied to the root and has a trademarked Health Follicle Complex with yeast proteins, zinc salt and jojoba esters to strengthen and nourish. In trials, 97 per cent off the participants saw thicker hair, found less hair on their brush and 94 per cent felt their ponytail was thicker in just three months.

 (Living Proof)
(Living Proof)

£27 | Living Proof *From July 12

Murad Rapid Dark Spot Correcting Serum

From the skincare extraordinaire that is Dr Murad comes this new game-changing formula to reduce the appearance of dark spots and pigmentation. Caused by UV exposure, pregnancy, acne, scarring and even some medications, this hyperpigmentation are extremely common and can develop on any skin tone or type. In studies, 84 per cent saw the look visibly reduced in just 14 days of using this serum. This is achieved through the combination of a patented resorcinol technology, tranexamic acid and glycolic acid that encourage cell turnover, while soothing, brightening and improving the skin’s texture.


£75 | Murad *From July

Liz Earle Beauty Co Superskin Alt-Retinol

For those with sensitivities, you may have long believed that retinol was entirely out of the question as part of your skincare routine, but no more. Liz Earle has launched two products designed specifically to give all the supercharged effects of the vitamin A derivative without the irritation, dryness, or redness. It’s taken 25 years in the making, and the plant-based alternative is available as a Booster and leave-on Skin Paste. The botanical-based two-step formulations use two key ingredients; stevia and bidens pilosa that mimic retinol’s youth-inducing, fine line-minimising and plumping benefits. 80 per cent of people saw a visible transformation in just two weeks, while after four, it increased to 96 per cent.

 (Liz Earle)
(Liz Earle)

From £35 | John Lewis

BioEffect EGF Body Serum

No matter what the weather suggests, it’s summer and we are prepping our body with this new launch from Icelandic skincare label BioEffect. Giving your skin the same care that you would your face, this serum uses just eight ingredients with a potent formula that includes the replenishing protein Barley EGF - the brand’s signature ingredient - as well as hyaluronic acid and glycerin. It works to hydrate your skin that can be dried out in the summer and has anti-ageing effects to leave you smoother, plumper and firmer. The clean formula is striped back to just the bare necessities without silicone, fragrance, oil, alcohol or parabens. In a four week trial by the brand, all participants felt their skin was more nourished, softer and smoother, while almost all (92 per cent) agreed that it restored dry and rough skin and saw a visible improvement (85 per cent).


£40 | lookfantastic

Scientia Pure Clarity

Between 2020 and 2021, the acne and blemish skincare category saw a surge of 200 per cent. When you take into consideration the stress, maskne and excessive time spent inside, this will come as no surprise to many as these aggressors all had a negative impact on the clarity of our complexions. In response, Scientia has launched its Pure Clarity range to soothe, hydrate and purge those pores. Like all the brand’s products, it combines ingredients from nature and science that won’t strip the skin but decongests effectively. The three-part collection is made up of the Deep Clean PHA Cleanser, PHA Skin Tonic Toner and Blemish Paste that contain the likes of succinic acid, calamine, niacinamide and sacred lotus extract with immediate and long-term effects.


From £16 | Cult Beauty *From July 9

Morphe Glowstunner Hydrating Tinted Moisturiser

In these warmer months, your traditional makeup routine may feel too heavy and cause excessive sweating. Switch up your foundation for something lighter like a tinted moisturiser - and Morphe has just the one for you. The latest addition to its line of complexion-boosting products, the Glowstunner Hydrating Tinted Moisturiser is the multitasking product you need to simplify your summer skincare. Combining lactic acid, allantoin, hyaluronic acid and Vitamin E, it works to nourish skin, give it a subtle tint and has SPF30 broad spectrum high protection. There are 15 shades and the coverage is extremely buildable, sheer and oh-so glowy.


£19 | Morphe

Anastasia Beverly Hills Norvina Lip Balms

We must admit, over at ES Best, we are a touch obsessed with lip balms so when the legendary Anastasia Beverly Hills announced they were extending in the realm, we got extremely excited. Harking back to our childhood pocket money spends, the Norvina balms come in three fruit fragrances; mango, coconut and strawberry. The formulas are rich in nourishing vitamins and oils to pack your pout with goodness and there’s a subtle tint. The packaging is designed so that you place your lips directly to the product - no need to sanitise your hands before use.


£13 each | Beauty Bay

Aquis Copper Sure Rapid Dry Hair Wrap

Did you know your hair is at its most fragile when it’s wet? Instead of rough drying with a towel that may cause breakages, adorn Aquis’ latest hair wrap to your locks that works to eliminate frizz and damage. The antimicrobial design speeds up the drying process without heat. It is quick-drying and is clinically proven to repel bacteria. The newest launch is woven with the brand’s trademarked Copper Sure technology - a naturally derived treatment that will keep your hair fresher for longer and means you need to wash it less as it stays odourless and mould resistant.


£30 | Space NK

By Terry Hyaluronic Hydra-Balm

Skincare meets lip care with this new product from luxury French makeup label By Terry. While hydrating your pout, it also gives a lovely tint, a high shine finish and protects it from external aggressors. The vegan formula contains a hit of two different hyaluronic acids at varying molecular weights to tackle both the top and deeper layers of skin. The pigments are crystal colour to give a natural finish and its also packed with filters and antioxidants to provide effective protection from UV rays. There are six shades in varying nude hues with pops of pink, apricot, coral, red and berry.

 (By Terry)
(By Terry)

£29 | By Terry

Keys Soulcare Body

Give your body the love and care it deserves with the expansion of Alicia Keys’ Keys Soulcare lifestyle beauty label. Already beloved for the Cleanser and Exfoliator among the other face, mind and soul boosting products, there are three new creations; the Renewing Body + Hand Wash, Rich nourishing Body Cream and Sacred Body Oil.

 (Keys Soulcare)
(Keys Soulcare)

From £10 | Cult Beauty *From July 5

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