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Coles, Woolworths and Aldi: The cheapest place to shop this Christmas

Christmas grocery shopping and Australian money notes.
New data has revealed the cheapest place to grocery shop this Christmas, as the cost of living bites. (Source: Getty)

Coles has beat out Woolworths and Aldi as the cheapest place for Aussies to do their Christmas shopping this year, new data has revealed.

Grocery price comparison app Frugl has calculated the price of Christmas essentials across the big three supermarkets. This included staples such as ham, turkey and the trimmings, as well as snacks like cheese and crackers and desserts like pavlova and mince pies.

According to Frugl, Coles shoppers will spend $143.75 on the standard Christmas basket, while Woolworths shoppers will spend $147.56. Aldi was the most expensive place to shop at $149.03.

This could be due to Aldi sourcing their products from overseas, rather than locally.

“Shoppers should carefully watch where the retailers are sourcing their products from, as we have found that Coles and Woolworths are far more likely to stock a greater range of Australian grown and produced products than Aldi,” Frugl managing director and CEO Sean Smith said.

Despite the rising cost of living, Frugl found some Christmas staples had remained the same price as last year, thanks to supermarkets becoming more price competitive.

“Australian smoked half leg hams are the same price as last year in Coles and Woolworths - at $8.50/kg - which is the same price as Aldi. And complement this with a side of frozen cut beans, which are $2.20 across the board,” Smith said.

“The iconic pavlova has remained price steady at Coles and Woolworths - at $5.40 each - with toppings like fresh raspberries slightly cheaper at Coles and Aldi - at $4 - while the Maggie Mae Iced Fruit Cake is only $10 at Coles, and made and iced in Victoria.“

According to a recent survey by Finder, Aussies were expecting to fork out $248 on food this Christmas.

Gen X and Millennials are expected to spend the most - at $277 - followed by Gen Z - $232 - and Baby Boomers - $191.

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