Elon Musk’s X on Friday dropped Unilever from a lawsuit that claimed the consumer goods giant and others conspired with an advertising industry group to boycott the social media platform, causing it to lose revenue. In a filing in federal court in Wichita Falls, Texas, X said it was dismissing its claims against Unilever in the August antitrust lawsuit. London-based Unilever - whose products include Dove soaps, Hellmann's condiments and Pepsodent toothpaste - said in a statement it had “reached an agreement with X, which has committed to meeting our responsibility standards to ensure the safety and performance of our brands on the platform.”
Unilever has sold its Russian assets to a billionaire businessman known as the “hairspray king” for a reported €520m (£430m) after the consumer goods giant was branded a “sponsor of war” by campaigners.
Unilever (UL) is technically in oversold territory now, so the heavy selling pressure might have exhausted. This along with strong agreement among Wall Street analysts in raising earnings estimates could lead to a trend reversal for the stock.