Yahoo Finance
Yahoo FinanceNKE Dec 2025 110.000 put
| Previous close | 35.79 |
| Open | 35.79 |
| Bid | 36.00 |
| Ask | 36.75 |
| Strike | 110.00 |
| Expiry date | 2025-12-19 |
| Day's range | 35.79 - 35.79 |
| Contract range | N/A |
| Volume | |
| Open interest | N/A |
- Yahoo Finance Video
Nike has 'one more shoe to drop' before expectations reset
Nike's (NKE) new chief executive Elliott Hill has been assumed to be a beacon of hope and change for the athletic apparel giant. Hill took the mantle of CEO and president on Monday with Barclays Consumer Discretionary Analyst Adrienne Yih believing his leadership will be a major morale boost for Nike employees. In this segment, Yih explains to Yahoo Finance what kind of time horizon Nike R&D can adopt in order to overhaul and innovate some of its most successful brands. "Even if he [Hill] has to come out and wipe out the guidance or take away guidance while he figures out what's going on, I think the best strategic action right now is to frankly take guidance away," Yih tells the Morning Brief's Brad Smith. "And let the Street figure out what's going on. And then as you define these different, you know, milestones, then you can bring back that guidance." To watch more expert insights and analysis on the latest market action, check out more Morning Brief here. This post was written by Luke Carberry Mogan.
GuruFocus.comElliott Hill's Return Could Be A New Chapter for Nike's Comeback
With veteran leadership at the helm, Nike aims to overcome declining sales and reignite growth through innovation and strategic partnerships
- Yahoo Finance Video
This is the 'million dollar question' for the new Nike CEO
Elliott Hill is officially assuming the mantle as Nike (NKE) CEO and president on Monday after the ousting of John Donahoe. Nike shares have fallen by 25% year-to-date in 2024. What can Hill bring to the table and turn things around for the sportswear giant? Barclays Consumer Discretionary Analyst Adrienne Yih speaks with Seana Smith and Brad Smith on the Morning Brief to outline the brand objectives Hill should prioritize. "The number one thing he does is honestly, it's to build, rebuild morale. So all the things that are listed as the clinical turnaround things — clean up the inventory, get back into wholesale, innovate — we've all been talking about those for probably the past two years under the John Donahoe kind of leadership," Yih explains. "So we know what those are. But the people who are going to do those three things are the entire organization... Rebuilding those partnerships with their wholesale channel." To watch more expert insights and analysis on the latest market action, check out more Morning Brief here. This post was written by Luke Carberry Mogan.