Integral Ad Science (Nasdaq: IAS), a global leader in digital media quality, today launched Viewability and Invalid Traffic verification for Netflix's (Nasdaq:NFLX) ad-supported plan, following the partnership announcement in 2022. These solutions ensure advertising campaigns running on Netflix are delivered fraud-free and are seen by real viewers.
Roku (NASDAQ: ROKU), Walt Disney (NYSE: DIS), and Netflix (NASDAQ: NFLX) are like the Three Musketeers of the streaming world, and they're back on sale. With these stocks trading at prices that are almost as juicy as last summer's serving of "Stranger Things," it's time for investors to take notice. First up, we've got Netflix, the OG of the streaming world.
Netflix (NASDAQ: NFLX) surprised many with its most recent quarterly report by adding 7.7 million subscribers -- far more than the 4.6 million analysts had broadly expected. With many experts anticipating a resurgent bull market in 2023, some may be looking at the potential of streaming stocks going forward. Here are three reasons Netflix could be a buy.