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- Reuters
Starboard presses for changes at Autodesk after accounting probe
Starboard said in a letter on Tuesday that Autodesk was maintaining a misleading "all is well" narrative and had dented investor trust with a "wholly inadequate response" to an accounting issue it disclosed recently. The letter comes after Autodesk said there would be no reinstatement of its financial statements after a months-long probe it conducted into certain accounting practices, which had delayed the annual report and hit its share price. Autodesk disclosed in May that, to meet free cash flow targets, it continued entering into multi-year, upfront contracts with enterprise customers through 2023 despite previously announcing a transition to annual billings a year earlier.
- Yahoo Finance Video
Disney, TikTok, Spotify & more: YF at Cannes Lions 2024
Yahoo Finance met with executives and marketers from companies including Disney (DIS), TikTok, Spotify (SPOT), Autodesk (ADSK), Candle Media, DoorDash (DASH), and JPMorgan Chase & Co. (JPM) at the 2024 Cannes Lions International Festival of Creativity to discuss the future of marketing and advertisement and AI's role in the industry. TikTok President of Global Business Solutions Blake Chandlee (00:00:03) Chandlee notes that "AI is changing the game... for the advertising community." Autodesk CMO Dara Treseder (00:00:09) Treseder discusses how AI has impacted ad spend. "You're going to see capital be deployed in more effective ways moving forward thanks to AI." Disney President of Global Advertising Rita Ferro (00:00:35) Ferro talks about the company's streaming platform. "You will see a transition to an immersive platform where streaming will underpin the basic core of the reason people come there." Candle Media Co-Founder & Co-CEO Kevin Mayer (00:00:53) Mayer explains that advertising is "shifting." "Advertisers are seeking high quality video environments... but also coupled with the ability to at least lightly... if not, really in a deep way, target their advertisements." Spotify Global Head of Advertising Lee Brown (00:01:37) Brown discusses Spotify's expansion of content. "You'll start to see more of those new categories of content coming on with all the personalization and discovery that you expect from your Spotify experience." DoorDash Chief Marketing Officer Kofi Amoo-Gottfried (00:01:54) Amoo-Gottfried notes that the company thinks about the business through "the key inputs... so like what do customers come to us for?" JPMorgan Chase & Co. Chief Marketing Officer Carla Hassan (00:02:02) Hassan explains how to think about the "wealth continuum." "You've got to think about it as... the different phases of [the customer's] life." For more expert insight and the latest market action, click here. This post was written by Mariela Rosales.
- Yahoo Finance Video
Cannes Lions 2024: What marketers are saying
Yahoo Finance touched down in Cannes, France at the 2024 Cannes Lions International Festival of Creativity, an advertising and marketing festival that celebrates the year’s best creative ad campaigns. Yahoo Finance's Brian Sozzi and Rachelle Akuffo sat down with top executives and marketers at the festival to take a look at the future of advertising and how different companies are utilizing artificial intelligence these days. Guests include JPMorgan Chase & Co. (JPM) CMO Carla Hassan, Autodesk (ADSK) CMO Dara Treseder, and Spotify (SPOT) Global Head of Advertising Lee Brown. For more expert insight and the latest market action, click here. This post was written by Mariela Rosales.
