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Video game icons pit Gen X against millennial gamers

Nick Monte
Producer

They jumped, ran, stomped and saved the day in order to win the “bit wars” of the 90’s. Nintendo’s (NTDOY) Mario went up against Sega’s (SGAMY) Sonic in one of the most popular video game campaigns to date. Now, 30 years later, the two are going up against each other in a different way.

The two iconic characters are appearing in “Mario & Sonic at the Olympic Games Tokyo 2020” for the Nintendo Switch, out Tuesday.

The game has more than 30 Olympic-style events, as well as custom-made games that you’d usually find only in the mushroom kingdom.

As many as 8 players are able to play at one time, and you can get a lot of mileage out of the game by either enjoying it as a party game or by taking advantage of the solo campaigns in your free time.

A very unique feature, though, pits Gen X gamers against millennials for bragging rights.

Mario & Sonic at the Olympic Games Tokyo 2020

Both sides can face off against each other in classic 8-bit, 16-bit style matchups – instant nostalgia for veteran gamers.

Being able to pull on nostalgic heart strings is a feature that Microsoft’s (MSFT) XBOX and Sony’s (SNE) Playstation lack for the most part. While both have an impressive catalog of games and characters in their arsenals, neither have a backlog of games from 30-40 years ago.

The game is being pushed by Nintendo and Sega, but it doesn’t necessarily mean good news for retailers like GameStop (GME) or Best Buy (BBY). It will be available digitally through the Nintendo Switch – which means customers don’t have to go into stores to pick up the game.

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