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NAB reveals crazy effect Foo Fighters had on Aussie town

The NAB logo in the top left corner and the Foo Fighters performing on stage.
NAB revealed the positive effect a live music scene can have on the economy. (Source: Getty)

The Foo Fighters brought more than just the music to Geelong over the weekend, new NAB data revealed.

It was a bumper weekend of spending across the city thanks to the highly anticipated concert at Kardinia Park.

According to NAB’s transaction data, the ‘Foo Fighting effect’ took over Geelong restaurants and bars, resulting in a 56 per cent increase in customer spending on the day of the event on Friday 4 March.

Splatters Cheese Bar owner Jo Bangles said there was an incredible liveliness across Geelong in the week leading up to the concert and that only got better over the weekend.

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“It was a massive weekend for us, we almost doubled our revenue which is just incredible,” Bangles said.

“We had a full house from before the concert on Friday night, right through to Sunday.

“It was really exciting to see lots of people visiting from out of town, we had visitors from across Victoria, from Sydney and even from Hamilton, the energy in town was spectacular.

“Our followers have also gone up and we’re now taking bookings until the end of May. As a new business, we’re absolutely stoked with the traction we’re getting off the back of this weekend.”

With many opting for a weekend getaway, accommodation was the runner up, with a 22 per cent increase on the Saturday after the concert.

Overall customer spending on the day of the concert went up 15 per cent, with a 6 per cent increase in customer spending across the entire weekend when compared to the weekend prior.

NAB’s executive business direct and small business, Ana Marinkovic, said it was wonderful news for Geelong and all its small businesses.

“It’s so exciting that Geelong got to host this iconic event. It’s been great to see packed restaurants and bars, booked out hotels and lots of people travelling down to Geelong for the weekend,” Marinkovic said.

“Events like these remind us the vibrancy of our cities remain and we have a lot to look forward to as Victoria continues to open up.”

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