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HBO Max will show off its streaming library with an interactive SXSW experience
HBO Max Orbit will find clips that match your facial movements and voice.
South by Southwest is taking place online this year, and one of the things attendees can check out is an interactive HBO Max experience. HBO Max Orbit aims to show off the depth of the streaming service's catalog in a novel way.
Through facial movement recognition and voice commands, HBO Max Orbit will allow you to interact with moments, stories and characters from the library, according to WarnerMedia. HBO Max has packed more than 150,000 clips into Orbit, including ones from Game of Thrones, Lovecraft Country, The Big Bang Theory, Tom and Jerry and Zack Snyder’s Justice League. The scenes are drawn from titles from HBO, Warner Bros., DC, Cartoon Network and other WarnerMedia brands.
The experience will dig up clips of characters that match your movements in real time. Certain clips will activate a challenge, through which you'll need to move your face to look for clips that match a title. You might also be asked to say a phrase from a specific show within a time limit. Completing a challenge will unlock parts of an exclusive clip from Godzilla vs. Kong, which arrives on HBO Max and in theaters at the end of the month.
You'll be able to check out HBO Max Orbit starting on March 19th. Starting in April, an in-person version will be available at some flagship AT&T stores. WarnerMedia says that will take place in an immersive 360-degree chamber designed to "optimize the feeling of a vast audio-visual space." It will match clips to your body movements and voice.
