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Grill'd boss sends panicked email to staff

A Grill'd sign on the left and a trio of burgers on the right.
Grill'd chief executive Simon Crowe is anticipating an explosive story about his business. (Images: Grill'd)

The founder and boss of Australian burger chain Grill'd has sent an email to staff in anticipation of a media story that will expose franchisee and employee problems.

A Twitter post has shown a leaked copy of the email sent late Thursday afternoon from chief executive Simon Crowe.

"We are aware of a pending media story that will wrongly claim we have worked against the interests of our franchise partners, and our restaurant teams, including how we conduct our training."

Crowe also speaks on a video that accompanies the email.

"It’s actually come to our attention that there’s a media article about to be released about Grill’d challenging who we are relative to our treatment of franchise partners, the treatment of our teams – and even the culture at Grill’d."

Both the email and video refute the claims and reiterate the company's objectives.

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"Central to our values is that we do our best to make sure that our people feel valued and are treated equitably and properly," Crowe said.

"This includes our restaurant teams, our franchise partners, our support office and our suppliers."

A Grill’d spokesperson told Yahoo Finance that it was proud of its record of going from one to 130 outlets in 15 years.

“Any suggestion we have fallen short of our high standards will be treated very seriously,” said the spokesperson.

“We are immensely proud of the opportunities we have provided to many thousands of Australians since we opened our first restaurant in Melbourne in March 2004. We are also proud of our people, our product and our culture.”

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