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Global Scented Candles Market Report 2021: COVID-19 Lockdown Candle Making Trend had Positive Effect on the Overall Market - Forecast to 2028 -

·3-min read

DUBLIN, December 02, 2021--(BUSINESS WIRE)--The "Scented Candles Market Size, Share & Trends Analysis Report By Product (Container-based, Pillars), By Distribution Channel (Hypermarket & Supermarket, Convenience Stores), By Region, And Segment Forecasts, 2021 - 2028" report has been added to's offering.

The global scented candles market size is anticipated to reach USD 690.8 million by 2028, expanding at a CAGR of 3.3% from 2021 to 2028.

These are candles are available in various sizes, designs, colors, and scents to meet consumers' requirements and preferences and home decor aesthetics.

Candle-making is considered the biggest lockdown trend and has gained traction owing to social media platforms like TikTok, resulting in a 3,500% spike in searches for soy candle-making kits. In addition to this, the National Candle Association (NCA) spokesperson Kathy LaVanier, and CEO of Renegade Candle Company, stated that the overall U.S. candle sales have increased by 30% since the pandemic.

Each aroma has its own therapeutic value, there is a growing need for customized scented candles to be used in therapies and to achieve relaxation in a specific health state. For instance, Jonathan Adler's Muse Gilded candle is a blend of soy and paraffin wax and helps to create a pleasantly scented interior atmosphere. Once the candle is finished, the gold-gilded porcelain bowl can be used as a vase. Pink grapefruit, raspberry, French cassis, violet leaves, rose petals, and grape leaf are some popular scents.

The market is projected to witness continuous growth as social media influencers around the globe are promoting them off as forms of self-care, new hobbies, or even businesses, which is supported by the monthly search volumes data provided by The Dubrovnik Times in 2021. OnBuy's Health and Beauty Department found that 81,560 searches are made each month from people looking to try these latest candle trends.

More and more consumers are ordering online and are acutely aware of the need to stay in good shape, both physically and mentally, customers spent more time at home looking for entertainment and a cozy environment, consumers are increasingly spending on renovation and redecorating the home.

These current trends are considered continuations of previously established consumer trends; some may be accelerated. The disposable money people may or may not have after the pandemic, owing to economic slowdown and losses in jobs, will be a major factor influencing consumers' purchasing decisions.

Scented Candles Market Report Highlights

  • The container-based segment accounted for the largest revenue share of 56.9% in 2020 and is expected to expand at a CAGR of 3.6% from 2021 to 2028

  • The hypermarkets and supermarkets segment accounted for the largest revenue share of 26.1% in 2020 and is estimated to witness a CAGR of 3.4% over the forecast period

  • North America dominated the market and accounted for the largest revenue share of 33.1% in 2020

Key Topics Covered:

Chapter 1. Methodology and Scope

Chapter 2. Executive Summary

Chapter 3. Scented Candles Market Variables, Trends & Scope

Chapter 4. Consumer Behavior Analysis

Chapter 5. Scented Candles Market: Product Estimates & Trend Analysis

Chapter 6. Scented Candles Market: Distribution Channel Estimates & Trend Analysis

Chapter 7. Scented Candles Market: Regional Estimates & Trend Analysis

Chapter 8. Competitive Analysis

Chapter 9. Company Profiles

  • Village Candle

  • Portmeirion Group PLC

  • Newell Brands

  • MVP Group International, Inc.

  • Estee Lauder Companies Inc.

  • Diptyque Paris

  • Lalique Group SA

  • L Brands

  • NEST New York

  • Thymes, LLC

For more information about this report visit

View source version on

Laura Wood, Senior Press Manager
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