Coles and Woolworths have a range of products selling for half-price every week.
Why? These bargains are not designed to make money for the supermarket – they are lures to bring shoppers into their store rather than their rival's.
Both Woolworths and Coles are betting that the customers will buy other full-priced groceries to fill up their trolleys.
A side-benefit for the big supermarkets is that the 50 per cent off deals distinguish them from upstart Aldi. The discounting for the German challenger's weekly specials don't go anywhere near 50 per cent.
For your convenience, Yahoo Finance has put together the most attractive half-price deals from both Coles and Woolworths to assist you in deciding which to patronise this week.
The prices listed below will apply from Wednesday January 22 to Tuesday January 28 inclusive:
Woolworths: best half-price deals
Lavazza Oro coffee beans or ground coffee 1kg: $15
Primo short cut bacon 750g: $7.50
Ho Mai Entertainer Pack or Cocktail Spring Rolls 1kg: $7
Red Bull energy drink original, sugar free or zero 4x250mL: $5.37
Robert Timms coffee bags 28-pack: $4.82
Streets Golden Gaytime ice cream 400mL 4-pack: $4.25
Reese's or Hershey's ice cream tub 473mL, sticks 360mL 4-pack or cones 472mL 4-pack: $4.25
Mars frozen bars, Maltesers frozen sticks or Snickers frozen caramel 306-360mL 6-pack: $4.25
Patties Bites, empanadas or quiches 300-420g: $4
Cenovis Men’s Multi+ Performance Once Daily tablets 100-pack: $15 (other Cenovis also half-price)
Musashi Bulk Protein powder 420g: $12.50
Biozet Attack Plus laundry powder 2kg or liquid 2L: $11
Sistema stainless steel double-walled drink bottle 500mL: $10
OGX shampoo or conditioner 385mL: $10
Coles: best half-price deals
Oral-B Vitality Precision Clean or Kids Frozen electric toothbrush: $22.50
Willow 25L hard cooler: $21
Finish dishwashing tablets Quantum Ultimate 50-pack or 0% 60-pack: $19
Bondi Sands Aero self-tanning foam 225mL: $12.50
Banana Boat Sport SPF50+ sunscreen lotion 400mL: $10
Maybelline Volume Express Colossal Big Shot Blackest Black Mascara 9.7mL: $10
Nature’s Way adult Vita Gummies Vitamin C 120-pack: $10
Nature’s Way Restore Probiotic tablets 28-pack: $10
Cadbury Favourites boxed chocolate 570g: $10
Sunrice jasmine rice 5kg: $10
Gold Sunset vegetable, sunflower or canola oil 4L: $9
President camembert or double brie 200g: $5
Birds Eye oven bake fish fillets 425g: $5
Bulla Murray St ice cream sticks 4-pack 400mL: $5
La Española olive oil 500mL: $4.50
Steggles chicken breast tenders 400g: $3.97
Some of the links in this article may return revenue to Yahoo Finance Australia.
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