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The one profession Aussies trust less than MPs

·3-min read
A doctor greets her patient in the hospital ward. A politician addresses the media. (Source: Getty)
According to a survey, these are the most and least trusted professions in the world. (Source: Getty)

While doctors, scientists and teachers continue to earn the trust of the people worldwide, politicians, government ministers and advertising executives still have some trust building to do.

The Ipsos' Global Trustworthiness Survey conducted across 28 countries brings to light the level of trust bestowed on various professions since 2018 in a pre-pandemic world and the present year, 2021.

Which professionals do Aussies trust the most and the least?

Maintaining uniformity with global trustworthiness, Australians have rated doctors, scientists and teachers as the most trustworthy professionals and politicians, government ministers, and ad executives as the least trustworthy. 

Here's a snapshot of how much Aussies trust each of the professions rated in the survey.

A table showing the most and the least trusted professionals in Australia. (Source: ipsos.com)
(Source: ipsos.com)

Key global findings of the report

This year, the report assessed responses across 28 countries and found that doctors earned a Global Country Average of 64 per cent trust, followed by scientists at 61 per cent and teachers at 55 per cent trustworthiness. 

Politicians are on the bottom rung with only an average of 10 per cent of the total sample size surveyed willing to put their trust in them. Government ministers and advertising professionals didn't fare well either on the trustworthiness index having earned only 14 per cent and 15 per cent trust respectively.

Percentage ratings vary from country to country but a global average score conclusively declares these professions as the most and least trusted. 

A graph showing the most and least trusted professionals. (Source: ipsos)
Ipsos surveyed 19,570 people across 28 countries. (Source: ipsos)

The professions which have traditionally been the most trusted in the world, as found in the past three waves of the survey, have hardly been displaced from their positions. 

But one significant impact since the pandemic has been a boost to the trustworthiness of doctors, who have replaced scientists at the top of the list. 

Countries like South Korea and Japan were previously less likely to trust doctors, but this year, rated them at 38 per cent and 52 per cent, respectively, amid the pandemic.

Great Britain leads the world in trusting doctors, with 72 per cent. At 67 per cent, Australia is ninth among the 28 countries surveyed.

The only country to register a fall in the trustworthiness of doctors between 2019 and 2021 was Mexico, with trust dropping from 71 per cent to 66 per cent.

Several other professions remain at similar levels to those recorded in pre-pandemic waves, including politicians, who have been bottom of the list in all three years. 

Young female teacher teaching students who are sitting on the carpet. (Photo: Getty)
Teachers are the third-most-trusted professionals in the world, according to the Ipsos survey. (Photo: Getty)

Survey methodology

The survey was conducted between 23 April and 7 May, 2021. Ipsos is Global leader in market research.

The 28 countries included in the survey were Australia, US, Argentina, Brazil, Canada, Belgium, China, Chile, France, Colombia, Great Britain, Germany, India, Hungary, Japan, Italy, Mexico, Malaysia, Peru, the Netherlands, Russia, Poland, South Africa, Saudi Arabia, Spain, South Korea, Turkey and Sweden. 

The main index results for 2021 were based on the full 28-country sample. The trend results took into consideration the previous waves of the survey, which focused only on the 22 markets that participated in all three waves of the survey.

The international sample for this survey was 19,570 adults aged 16-74 in most countries. In Canada, Malaysia, South Africa, Turkey and the United States, the sample age was between 18 and 74. 

The Global Country Average, which reflects the average result for all countries and markets where the survey was conducted, was not adjusted to the population size of each country, therefore it was not a total result.

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