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Instamojo raises $7M to help SMEs and 'micro-entrepreneurs' in India sell online

Jon Russell
Updated
Instamojo raises $7M to help SMEs and 'micro-entrepreneurs' in India sell online

In India, startups are quietly building the tools and platforms to enable a different kind of gig economy: one that allows "micro-entrepreneurs" to tap growing access to the internet to sell goods and services online. One such firm helping this burgeoning economy is Instamojo, a seven-year-old Bengaluru-based startup, which has pulled in a $7 million Series B as it aims to grow its reach to more than one million SMEs and micro-SMEs in India. Founded in 2012 as a side project, Instamojo offers independent merchants the means to operate a mobile-optimized storefront, collect payment and even take micro-loans.

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