Jumia Stock Is Soaring: 2 Reasons Ozon Is a Better Buy

In the last 12 months, Jumia Technologies AG (NYSE: JMIA) -- a Germany-based e-commerce company that mainly operates in several African countries -- has seen its enterprise value (EV) spike 2,450% over the past year to roughly $5.4 billion. While an expected global e-commerce annual growth rate of 14.7% through 2027 will surely help all of the participants continue to increase their EVs, Jumia is not the best way to invest in this growth. Ozon Holdings (NASDAQ: OZON) -- a Russian e-commerce giant -- is making a case for why your money would be better placed with it.